Fanatics is a very popular company in the sports world. It sells sports clothes, fan gear, and collectibles. You may have seen its name on jerseys, hats, or even trading cards. But many people wonder, “Who owns Fanatics?” Let’s find out everything in this simple and full guide.
What is Fanatics?
Fanatics is a big e-commerce company that focuses on sports merchandise. That means it sells clothes, caps, jerseys, collectibles, and many other items with sports team logos and player names.
It works with:
- NFL (National Football League)
- NBA (National Basketball Association)
- MLB (Major League Baseball)
- NHL (National Hockey League)
- Colleges, Soccer Teams, and more
You can shop from Fanatics online or in some stores. It has become the number one online sports gear company in the U.S.
Fanatics Ownership Details
| Feature | Details |
|---|---|
| Main Owner | Michael Rubin |
| Ownership Type | Majority (over 50%) |
| Current Valuation | $31 billion+ |
| Other Shareholders | Silver Lake, SoftBank, NFL, NBA |
| Public Company? | No (Private as of 2025) |
| CEO & Chairman | Michael Rubin |
Who is the Owner of Fanatics?
The owner and CEO of Fanatics is Michael Rubin.
| Detail | Info |
|---|---|
| Name | Michael Rubin |
| Role | CEO & Chairman of Fanatics |
| Ownership Status | Majority Owner |
| Nationality | American |
| Other Businesses | Former part-owner of 76ers & Devils |
| Net Worth (2025) | Over $11 billion |
More About Michael Rubin
Michael Rubin is a smart and rich businessman from the United States. He started in business at a very young age and always loved sports. He created Fanatics into what it is today.
Rubin first bought GSI Commerce, which he later sold to eBay for $2.4 billion. After that, he kept the sports part of the business, which became Fanatics. Over the years, he grew Fanatics with the help of partnerships with top sports leagues and huge investments from companies like SoftBank, Silver Lake, and the NFL.
He stepped away from being a part-owner of NBA’s Philadelphia 76ers and NHL’s New Jersey Devils in 2022 to focus full-time on Fanatics.
Why is Michael Rubin So Famous?
Here are some reasons why Rubin is well-known:
- He’s friends with celebrities like Jay-Z, Meek Mill, and Tom Brady.
- He throws huge parties attended by stars and athletes.
- He created the Fanatics Global Charity Auction during COVID-19.
- He co-founded REFORM Alliance to change U.S. prison and parole laws.
- He stepped down from his NBA team ownership to focus on Fanatics full-time.
Rubin is known not just as a businessman, but also a person who gives back to society.
How Much of Fanatics Does Rubin Own?
Michael Rubin is the largest shareholder of Fanatics. While the exact percentage is not public, reports suggest he owns a majority stake, meaning over 50%.
The rest is owned by:
- Investment firms like Silver Lake, SoftBank, Fidelity
- Sports leagues such as NFL, NBA, and MLB
What is Fanatics Worth Today
As of 2025, Fanatics is worth over $31 billion. That makes it one of the most valuable sports companies in the world.
It is expected to grow even more in the coming years with its new divisions like:
- Fanatics Betting and Gaming
- Fanatics Collectibles (including Topps)
- Fanatics Live (live-stream shopping)
Is Fanatics a Public Company?
No, Fanatics is not yet a public company. That means it does not sell its shares on the stock market. But there are strong rumors that it may have an IPO (Initial Public Offering) soon.
When that happens, people may be able to buy shares of Fanatics. Rubin would still likely stay the top owner and CEO.
Fanatics and Sports Leagues
One of the smartest moves by Rubin was building strong partnerships with sports leagues. Fanatics now has official licenses to make and sell sports gear for:
- NFL
- NBA
- MLB
- NHL
- PGA
- NASCAR
- Premier League teams
- College teams in the U.S.
Because of these deals, Fanatics is the official partner for fan apparel and collectibles.
What Are the Different Parts of Fanatics?
Fanatics has expanded into different areas of the sports business:
- Fanatics Commerce – The online store that sells jerseys, caps, and more.
- Fanatics Collectibles – They now own Topps, a trading card company.
- Fanatics Betting & Gaming – A new sports betting app and platform.
- Fanatics Live – A live-stream shopping experience for fans.
Michael Rubin has led all these changes to make Fanatics a full-service sports brand.
Recent News About Fanatics
- Fanatics is preparing for a major IPO, possibly in 2025–2026.
- It continues expanding in Europe and Asia.
- It launched its betting app in several U.S. states.
- Rubin is planning more partnerships in college sports and international soccer.
FAQs
Q1. Who is the owner of Fanatics in 2025?
Michael Rubin is the owner, chairman, and CEO of Fanatics. He holds a majority share.
Q2. Is Fanatics a public company?
Not yet. It is still privately owned, but an IPO may happen soon.
Q3. What is the net worth of Michael Rubin?
As of 2025, Rubin’s net worth is over $11 billion.
Q4. Does Fanatics only sell sports clothes?
No. Fanatics now also works in sports betting, trading cards, and live shopping.
Q5. Who else owns part of Fanatics?
Big investors like Silver Lake, SoftBank, Fidelity, and sports leagues like the NFL own smaller shares.
Q6. Did Rubin own a sports team?
Yes. He was a co-owner of the 76ers (NBA) and Devils (NHL) but sold his stake in 2022.
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