Kidz Bop is one of the most recognized music brands in the world for kids. It features talented child singers performing clean, kid-friendly versions of today’s biggest pop hits. But behind this popular franchise is a powerful entertainment company that manages its brand, marketing, and music production. So, who exactly owns Kidz Bop?
Kidz Bop Ownership Details
Category | Details |
---|---|
Brand Name | Kidz Bop |
Current Owner | Concord (via Kidz Bop LLC) |
Acquisition Year | 2021 |
Original Founders | Cliff Chenfeld and Craig Balsam |
Original Label | Razor & Tie |
Current President | Sasha Junk |
Headquarters | New York, USA |
Parent Company HQ | Concord – Nashville, Tennessee, USA |
The Company Behind Kidz Bop
As of 2025, Kidz Bop is owned by Kidz Bop LLC, which is a division of Concord, a major independent music company. Concord is a well-known entertainment company that owns various music labels and rights for thousands of artists. Concord acquired Kidz Bop in February 2021, when it bought the label from Kidzbop LLC and its previous owners.

Before being owned by Concord, Kidz Bop was originally created in 2001 by Cliff Chenfeld and Craig Balsam, the co-founders of Razor & Tie, an independent music label. Razor & Tie launched the first Kidz Bop album to give families a safe and fun way for kids to enjoy popular music.
In 2018, Razor & Tie was acquired by Concord Music, which marked the beginning of Concord’s deeper involvement in the Kidz Bop franchise. Then in 2021, Concord officially became the parent company of Kidz Bop LLC.
What Does Concord Do?
Concord is a major music and theatrical rights company based in Nashville, Tennessee. It owns a large catalog of music and manages artists across genres. Apart from Kidz Bop, Concord also owns Craft Recordings, Fearless Records, and other well-known labels. Concord’s purchase of Kidz Bop allowed it to expand further into the family entertainment market.
The company now manages everything for Kidz Bop — from album releases and international tours to YouTube content, merchandise, and global partnerships. This includes working with brands like Lego, McDonald’s, and streaming platforms like Amazon and YouTube Kids.
Who Runs Kidz Bop?

While Concord is the parent company, Kidz Bop has its own management and creative team. The brand’s President is Sasha Junk, who has been instrumental in growing Kidz Bop’s global presence. Under her leadership, Kidz Bop has expanded to the UK, Germany, and Mexico, creating local versions with native child performers.
Sasha Junk and her team work closely with Concord to produce albums, manage live tours, and develop new marketing strategies to reach more families and kids worldwide.
FAQs
Q: Who started Kidz Bop?
Kidz Bop was created in 2001 by Cliff Chenfeld and Craig Balsam, who also co-founded the Razor & Tie record label.
Q: When did Concord buy Kidz Bop?
Concord fully acquired Kidz Bop in 2021 and integrated it into its growing list of music and entertainment holdings.
Q: Is Kidz Bop still releasing albums?
Yes. Kidz Bop continues to release albums several times a year, featuring kid-friendly versions of the latest pop hits.
Q: Is Kidz Bop available in other countries?
Yes. Kidz Bop has expanded to the United Kingdom, Germany, and Mexico with local child performers and region-specific music.
Q: Is Kidz Bop run by kids?
No, Kidz Bop is managed by adult professionals at Concord and Kidz Bop LLC. However, the brand features real kids as performers.
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