Quick Facts: Misfits Boxing
| Co-Founder | KSI (Olajide Olatunji), with manager Mams Taylor |
| Ownership Type | Private |
| Founded | 2023 |
| Current CEO | Andrew Tate (since late 2025) |
| Other Leadership | Mams Taylor, Kalle Sauerland, Nisse Sauerland |
| Format | Influencer/celebrity boxing events |
Who Owns Misfits Boxing?
Misfits Boxing was co-founded by YouTuber-turned-boxer KSI (Olajide Olatunji) alongside his longtime manager Mams Taylor in 2023.
The promotion built its identity around influencer and celebrity boxing matches, capitalizing on the wave of interest KSI himself helped create with his early crossover boxing bouts against fellow YouTubers.
In late October or early November 2025, the leadership picture shifted significantly: Mams Taylor announced that Andrew Tate would take over as CEO, effectively stepping into the role KSI had occupied publicly.
KSI hasn’t fully exited the organization — he’s still managed by Taylor and remains associated with Misfits — but his day-to-day involvement has clearly decreased since the CEO change.
Misfits Boxing Ownership History
This is a young company, but its leadership has already changed hands once in a very public way.
| Year | Event | Owner / Key Figure | Notes |
|---|---|---|---|
| 2023 | Misfits Boxing founded | KSI + Mams Taylor | Built on influencer-boxing momentum |
| 2023–2025 | Growth phase, multiple events | KSI-led organization | Sauerland brothers add promotional expertise |
| Late 2025–Present | Andrew Tate named CEO | Andrew Tate (CEO), Taylor still involved | KSI’s public role reduced |
About the Leadership Change
The shift to Andrew Tate as CEO was a notable move given Tate’s public profile is defined as much by legal controversy as by any business or combat-sports background.
Mams Taylor, who has managed KSI for years and co-founded Misfits alongside him, defended the decision publicly, pointing to factors like social media dynamics and organizational growth as reasons behind the change.
KSI addressed the shift himself, acknowledging Tate’s new role while not signaling a full departure from the organization he helped build.
Key Ownership Highlights
- KSI’s fame built the platform Misfits launched from: His own viral boxing matches against other YouTubers in the years before 2023 created the audience Misfits Boxing was built to capture.
- The Sauerland brothers bring traditional boxing-promotion credibility: Kalle and Nisse Sauerland come from an established European boxing-promotion background, distinct from the influencer side of the business.
- The CEO change happened fast and publicly: Andrew Tate’s appointment came with minimal warning and immediately became a major talking point across combat-sports and influencer media.
- KSI’s own boxing status has been unclear too: He announced retirement from boxing in January 2026, then walked that back within weeks, saying he was “on a break” rather than fully retired.
- This remains a private, founder-driven organization: Unlike major boxing promotions with institutional or broadcaster ownership, Misfits’ leadership has stayed concentrated among a small group of individuals.
Frequently Asked Questions
Who owns Misfits Boxing?
KSI co-founded Misfits Boxing in 2023 with his manager Mams Taylor. As of late 2025, Andrew Tate serves as CEO, though Taylor and the Sauerland brothers remain involved in leadership.
Is KSI still involved with Misfits Boxing?
Yes, though his role has diminished since Andrew Tate became CEO in late 2025. He’s still managed by Mams Taylor, who co-founded the organization.
When did Andrew Tate become CEO of Misfits Boxing?
Around late October or early November 2025, according to an announcement from Mams Taylor.
Who founded Misfits Boxing and when?
KSI (Olajide Olatunji) co-founded it in 2023 alongside his manager Mams Taylor.
Is KSI retired from boxing?
It’s unclear. He announced retirement in January 2026, then said in a February 2026 interview he was “on a break” rather than fully retired.
